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Step Back to Grow: Why Working Less Can Actually Increase Your Business Value

  • Darlene Shaffer
  • Jul 21
  • 3 min read

Updated: Aug 19

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As a business owner, you wear a lot of hats - probably too many. You're the decision-maker, sales leader, marketing strategist, problem solver, and often the one who locks up at night. If you're like most owners, you've built your business through grit, long hours, and hands-on hustle. But here’s the truth: what got you here may be holding you back from growing your company to the next level.

In fact, doing everything yourself could limit your potential - not just in growth, but in profitability, scalability, and long-term value.


Let’s talk about a powerful shift: stepping back to move forward. When you start to delegate, build systems, and trust your team, you open the door to a more valuable, sustainable, and even enjoyable business.


From Startup Grind to Strategic Growth


In the beginning, your business needed you to be everywhere. But now that you’ve grown past those early survival years, your business needs something else: a leader who focuses on vision, not just execution.


That means letting go of some of the day-to-day control and stepping into your role as CEO - not Chief Everything Officer. If you want your company to grow in value and run without depending solely on you, it’s time to think differently. That’s not slacking off: it’s leveling up.


What Happens When You Let Go (Just a Little)


Ever wonder what would happen if you took a real vacation? Not one where you're answering emails from the beach - but a real break?


Believe it or not, stepping away can be one of the best things you do for your business. Here’s why:


1. Your Team Steps Up

When you’re not there to solve every issue, others rise to the occasion. Delegating gives your employees the opportunity to lead, make decisions, and take ownership. That’s how you grow a stronger, more capable team.


2. Leaders Emerge

Giving others more responsibility allows you to identify future leaders. You’ll learn who can manage pressure, who takes initiative, and who has the potential to help carry the business forward.


3. You Find Your Future Successors

Whether you're planning to retire, sell, or simply step back one day, it's crucial to know who might fill your shoes. Taking a step back now gives you valuable insight into who could lead the company later.


4. Your Team Collaborates More

Without you in the driver’s seat for every decision, your team learns to rely on one another. That kind of collaboration leads to better communication, stronger relationships, and innovative solutions.


5. Employee Morale Improves

Showing trust in your team boosts morale. When people feel empowered and valued, they become more engaged, more productive, and more loyal. That means less turnover and a better workplace culture.


Build Systems So the Business Doesn’t Break


When you’re constantly in the weeds, you don’t have time to improve the machine. But when you step back, you can focus on creating systems and processes that make your business run smoothly - with or without you.


This kind of operational maturity allows you to:


  • Standardize operations

  • Train others quickly

  • Replicate success (think: new locations or new product lines)

  • Improve margins and efficiency


That’s what makes a business scalable - and much more attractive to potential buyers, partners, or investors.


Thinking About the Future? This Is Exit Planning in Action.


If you're like many owners, you've thought about what comes next. Maybe you're eyeing retirement, considering a sale, or just wanting more free time. Whatever your next chapter looks like, one thing is certain: Buyers want a business, not a job.


Buyers Want a Business, Not a Job


If your company can’t function without you, it won’t command top dollar - or may not sell at all. But if you can prove your team and systems can run the business without you, you’ve built a valuable asset.

Taking time off now isn’t just good for your well-being, it’s a smart strategy. It allows you to test your team, refine your systems, and emotionally prepare for what comes next.


The Bottom Line: Working Less Can Lead to Making More


Letting go isn’t easy - but it’s necessary. When you delegate, empower your team, and shift your focus from operations to strategy, you unlock growth and build a more valuable company.


So, here’s your challenge: Take a break. Whether it’s a long weekend or a two-week trip, use it as a test. Can your business thrive without you? If not, what needs to change?


Start stepping back to grow - and discover how less of you in the business might just be the secret to having more of everything else.


Ready to make your business less dependent on you - and more valuable than ever?


Let’s talk about how you can build the team, systems, and structure that allow you to lead with intention - and maybe even take that vacation you’ve been putting off. Send an email to: darlene@gpsconsulting.com or call 908.970.8100.


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